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Genevieve Morton – Famous Model


Who is Genevieve Morton?

Genevieve Morton is a South African model known for appearing in the Sports Illustrated Swimsuit Issues.


July 9, 1986

Birth Place

Benoni, Gauteng, South Africa

Zodiac Sign


Her early life and career beginnings

Genevieve Morton was raised in Johannesburg, South Africa, by a terminally ill mother. She studied Communication Science in the university while working as a model. Her modeling aspiration began later in high school because of no prior intention of becoming a model and being a tomboy in her earlier years. The moment she began modeling at 19, her career gradually metamorphosed into the prominence she has achieved now.
In 2008, she posed for South African Sports Illustrated and subsequently in 2009, 2011, 2013, and 2014.

She moved to New York in 2009, where she signed with IMG model; having a beauty that shines through helped land her many modeling jobs with fashion brands worldwide.

Genevieve’s professional career

Although she’s an introvert, she is confident in front of the cameras and moved to The United States to pursue her modeling career, where she graced global covers of international magazines.

After her debut in 2010, appearing in Sports Illustrated Swimsuit Issue, She traveled across Europe, the USA, and Africa between 2010 and 2016, shooting in Fiji, Zambia, Hayman Islands, Switzerland, and the Virgin Islands. An experience that Genevieve Morton and her crew describe as eye-opening to the wonders of the world. Her work with the brand also earned her one of their top 50 swimsuit models of all time.

Genevieve took the modeling industry by storm, seeing that in 2012, FHM named her FHM’s Sexiest Woman of the World. She also appeared in Esquire and GQ. She modeled for Kohl’s, Aerie, Frye Boots, J.C Penney, and Panache Lingerie.

She was the face of non-fashion brands, including Maserati, in 2015 and 2016 and appeared in their international advert campaign to introduce the Maserati Ghibli, three different cars by an Italian automobile manufacturer. Genevieve has made guest appearances and appeared in a music video for Gavin DeGraw’s song, Sweeter.

Apart from representing global brands, Genevieve Morton’s business savvy side shines through from her launched businesses. While living In Los Angeles, She launched Morton Media Management, where she empowers artists to take control of their art and helps them to make money alternatively other than earning from only-fans and Patreon.

For a renowned model, it’s a little surprising that she would go out of her way to become a certified Advanced Grief Recovery Specialist to support grieving young people who have lost a loved one. It shows how humane and beautiful she is from the inside.

On Instagram, she markets her fitness brand, b2bbody that attracts a $1 registration fee for the first month. Upon registration, she offers a nutrition guide, private Facebook group access, and her workout playlist.

Her personal life

Genevieve Morton shares little about her private life; however, she owns two adorable cats, Patti and Labelle. She is a voracious reader.


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