As a business owner, what e-mail do you use when reaching out to your client base and potential partners? A wrong answer would be something like johndoe@gmail.com. Even if your email address contains your full legal name, it is still not good enough for professional business correspondence. But what exactly is missing there? A customized business domain.
If a website is a digital face of your business, a customized e-mail address is your signature. In the world of commerce where first impressions determine the income of a potential deal, it is crucial to appear polished, professional and expensive. That’s why you should build your website on a trustworthy platform which can fulfill all of your needs.Â
Site.pro offers its clients a full kit for starting a business online: a customized domain, plugins for e-commerce, more than 40 payment gateways and 200 beautiful templates to help you launch your website as soon as possible. Every plan includes a free mailbox, but you can also purchase a plan which allows you to use your own e-mail domain name.
So, to answer the title question — yes, your business needs a customized e-mail. It’s not pricey, Site.pro’s custom e-mail only costs C$2 a month, but it will instantly change the perception of your business.
Learn more about custom e-mail’s benefits and how to set one up down below.
What is a Customized E-mail
A customized e-mail could also be simply called a ‘business e-mail’. What distinguishes a business e-mail from a personal one is that for a personal e-mail you would use domains of Google, Yahoo, etc. For a business e-mail, on the other hand, you would use a domain of your website. For example, a domain for your website is freshfruits.xyz. Then, your business e-mail will look like yourname@freshfruits.xyz or info@freshfruits.xyz.
5 Reasons to Have a Customised E-mail for Your Business
There are a lot of other ways of establishing business communication, like messaging apps and social media direct messages. To some extent it can be enough, but as your business grows, so does its correspondence. There are many reasons why successful businesses prefer having their own customized e-mails. Let’s go through the main five.
- Customer trust. As it was mentioned before, a business e-mail boosts your reputation and credibility by a considerable margin. GoDaddy conducted research not long ago that showed that almost 80% of customers have more trust in businesses that use a professional domain, not a generic one. A branded e-mail truly influences how people perceive your business.
What’s more, people in general tend to be careful with whom they share their personal information, like their name, phone number and credit card details. Another study by Small Business Trends proved that around 40% of customers won’t trust their data to a company without a custom e-mail address.
- Convenience. It might seem okay to mix personal and business matters when you’re just starting out, but the sooner you separate the two, the easier it will be in the future. A separate business e-mail helps to organize all the correspondence in one place, which means it’s less likely to forget to answer someone or lose an e-mail. Besides, you won’t have to go through your business mail on weekends, which is undoubtedly another plus.
- More opportunities for collaboration. In B2B (business-to-business) communications, people always use professional e-mails for a reason. A professional e-mail address shows others that you should be taken seriously. It is especially important for less known and small businesses. You’re likely to get more business opportunities with a professional e-mail than by spamming on social media or using your personal e-mail address.
- Privacy & safety. You’re unlikely to leave your business e-mail in every subscription possible which will lead to less spam and annoying newsletters that you get on your personal e-mail.
- More space for advertisement. A business e-mail helps to build your brand and make it memorable.
Where to Get a Business E-mail
Now that you’re convinced, you might ask how and where you can acquire a professional e-mail address for your business. There are many platforms, including Outlook for business and even Google. They are cheap, but they have issues with losing letters. The best way to approach this is to find a platform that meets these requirements:
- Cost. Some services might make you overpay and offer pricing that isn’t clear on purpose.
- Functionality. That includes the limit for sending letters, a possibility of migration from/to another service, presence of back-up, etc.
- Safety. It should protect your mailbox from spam and ideally not have ads.
And it is always better when your website and your e-mail come from the same service. This ensures everything runs smoothly, with fewer bugs or integration issues. Depending on where your business operates, choosing a provider with servers close to your audience can make a big difference. For example, if most of your clients are based in Toronto, Vancouver, or Montreal, opting for Hosting in Canada can significantly improve loading times and data security compliance. Similarly, businesses based in Europe or Asia might benefit from hosting closer to their customer base. Site.pro offers global coverage, so you can pick the region that makes the most sense for your audience or migrate everything to one place for simpler management.
Why Choose Site.pro
Site.pro is a multifunctional and flexible website builder that has one of the cheapest plans out there for the e-mail box and for building websites. It also has fully free plans and a separate trial version which will help you decide beforehand whether you like the service.
What makes Site.pro’s e-mail hosting cheap is that it prefers transparent pricing and doesn’t overcharge its customers with additional fees. It doesn’t focus on reselling mailboxes, so that users only pay for features they actually need.Â
Key Features of Site.pro include:
- Multiple aliases. One mailbox can have multiple names;
- Auto reply function. You can set up automatic responses to incoming messages;
- Auto forwarding. Automatically redirect incoming e-mail to another address if needed;
- Sync across devices. Your mailbox is available from any device at the same time;
- All in one. Your mailbox, domain and website all can be managed in one place;
- Security. Your mailbox will be protected from any sort of attacks at all times. Site.pro can also detect if an incoming e-mail is forged;
- Easy to start. You can set up your e-mail in just two minutes.
How to Set up Your E-mail With Site.pro
Complete registration on Site.pro, and then you’ll be able to set up your mailbox. Then follow these steps:
- Go to ‘My Websites’;
- Press ‘Add Mailbox’;
- Enter your email name (for example, myname@sitepro.email);
- Select your domain name from the dropdown menu;
- Set your email password;
- Click ‘Create’;
- Access your email by clicking the ‘Webmail’ button.
To upgrade your mailbox to a different plan, click ‘Upgrade’, choose your preferred plan and complete the payment procedure.
You can also migrate your existing e-mail to Site.pro. Here’s how:
- Go to ‘My Websites’ page;
- Add your domain and create a mailbox with Site.pro email;
- Add email DNS records and configure domain settings;
- Back up your email from old provider;
- Click on ‘Webmail’ button;
- Select ‘Mail’, click ‘More’;
- Select ‘Import’ button, upload files;
- Click “Import”.
Conclusion
Sometimes even such a seemingly small detail like a professional e-mail can become a deal breaker when it comes to business communications. It’s important to keep this in mind and do not underestimate business customs. Creating a professional e-mail is easy, but it will definitely make your business seem more trustworthy both to customers and potential partners.
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